MSA DESIGN
Summer 2021
In 2021 I interned at MSA Design, an architecture and planning firm located in downtown Cincinnati. I worked on branding and environmental graphics projects, and apart from client work, I collaborated with the marketing team to design social media posts for the company. I also created new assets for the brand and updated the MSA website with their latest projects.
PODCAST COVER ART
The thumbnails of each MSA podcast episode were formatted for digital streaming. I designed dynamic layouts using headshots of the guests with significant quotes and graphics relating to the individual conversation.
BACK TO WORK SOCIAL POST
This Instagram post was made to celebrate the design staff's return to in-person work following a year of remote communications. I integrated photos of the staff with an original cover illustration of our office entrance, and I made simple icons centered around a "back to school" theme.
COVID STATEMENT SOCIAL POST
I designed an Instagram carousel to share a statement that the entire MSA staff had received the vaccination against COVID-19. While the post centers around a detailed statement, I created a visual framework to aid reading comprehension and support the positive message promoting public health, family and togetherness,
BRANDING ASSETS
To refine the MSA brand identity, I generated different visual concepts based on their values of innovation and passion. I was inspired by the MSA logo colors and angles, and referenced interesting forms and patterns I discovered within architecture and interior design.
SKETCHES
MSA WEB DESIGN
To showcase their more recent projects, I updated the company website with impactful, curated imagery and text using the program Contentful. My goal was to create a captivating narrative for each page.
FC Cincinnati Training Center Webpage
FC Cincinnati Experience Center Webpage
Xavier Health United Building Webpage
